Your business can use design to visually drive people in, especially with powerful typography. The design of type is often forgotten or undermined in marketing decisions, but the fact is that when someone takes something so common like letters, and make them stand out, people...

There are so many talented designers that specialize in different areas of design that you can hire to help brand your business. Some larger companies may choose to hire a creative agency (check out DesignRush to find an agency), to handle their branding, while other businesses...

Lately I’ve been getting a lot of design requests for brochures or brochure re-designs and wanted to discuss design concepts that will hopefully entice your potential customers to actually read your brochures. Brochures are often mailed, displayed at the business, or given away at events...

1. Design helps consumers decide. Let’s face it, when buying products looks do matter. When I’m walking down the aisle of a grocery store looking for a nice bottle of wine with a million different brands in front of me, how will I choose? I know...